The full form of PCD is Propaganda cum Distribution. It is also known as Franchise Marketing. PCD Companies unlike the Pharma giants are relatively smaller companies with a few number of on roll employees. They have a large base of Stockists & Distributors in the region of their operations.
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What does PCD mean?
The Pitch Circle Diameter (PCD) is the diameter of the circle which passes through the centre of all the studs, wheel bolts or wheel rim holes.
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The easiest way calculate the PCD is as follows:
1) Measure the distance S between two adjacent studs from the centre of each hole.
2) Calculate from the formula below
**Note: on 4 lug fitments you can measure from the center of one stud to the center of the stud directly opposite.
PCD Calculation Formula
4 Stud PCD = S / 0.7071
5 Stud PCD = S / 0.5278
6 Stud PCD = S / 0.5
Courtesy of YHI+
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